Hitscan is a new tool for connecting publishers with creators that are "driving the most impact and viewership" Marketing agency Open World explains how Hitscan collates data on creators to help match them with the right IP For a decade now, LA-based talent management company Loaded Holdings has been building up its video games business. First came Open World, a consultancy aimed at helping marketers unfamiliar with the industry. That division has operated NoScope, an analytics and discovery platform for the streaming giant Twitch, after the tech's acquisition by Loaded. Now, Open World is rolling out a new product called Hitscan, built by the team behind NoScope.
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GamesIndustry.biz