Inside Amazon's plan to unite games, movies and TV – including "more games in development than at any point in our history"

Inside Amazon's plan to unite games, movies and TV – including "more games in development than at any point in our history" Amazon gaming head Jeff Gattis discusses adding Luna to Amazon Prime, the kinds of games the company is targeting, and the importance of exclusive titles Amazon has announced that its Luna video game streaming service will be incorporated into Prime Video, allowing Prime subscribers to play games directly through the video app. It follows similar moves at Netflix, where gaming titles were made available as part of the main video streaming service, leading to a "strong uptake" by players as a result. Speaking to GamesIndustry.biz, Jeff Gattis, general manager for Amazon Luna and Amazon Game Studios, explains the background behind the changes, as well as Amazon's strategy for games going forward, its stance on exclusivity, and the huge, unaddressed audience for video games. That was the old Luna strategy." James Bond and beyond Amazon hit the headlines in June when it was reported that Amazon Game Studios would be publishing future James Bond games, after the recently released 007: First Light was self-published by IO Interactive.