Resident Evil Requiem shows how sequels can drive sales of previous releases Analyst data indicates targeted promotions following sequel announcements can bolster performance of catalogue titles Capcom's latest financial results highlight a recurring trend: announcing a new franchise title can boost sales and player engagement with previous games. The announcement of Resident Evil Requiem at Summer Game Fest last June, supported by extensive marketing, led to higher sales of Resident Evil 4 and Resident Evil Village. Remedy saw a similar uplift for its 2019 title Control after announcing its sequel, Control: Resonant. Regarding pricing, Piscatella notes that Village followed a "classic high-low pricing pattern" on Steam before Requiem's reveal, retailing between $39.99 and just under $20.
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GamesIndustry.biz